Name
1C. The Email Secret Sauce for RMNs [in partnership with LiveIntent]
Date & Time
Thursday, September 26, 2024, 10:55 AM - 11:25 AM
Speakers
Conny Mirza, GM, Digital Ads & Monetization, Redfin
Jason Kleinman, VP, Retail and Commerce, LiveIntent
Jason Kleinman, VP, Retail and Commerce, LiveIntent
Description
As a market leader, Redfin has made a strategic entry into advertising by leveraging its rich first-party data on movers, a high-value audience, to diversify revenue and enhance advertising effectiveness. Gain insights into how retailers can benefit from shared data + cross-channel opportunities + innovative ad formats to reach consumers during significant life transitions.
Session Type
Content